By Matt Lindley, Director of Innovation at SapientNitro. He is an ad guy and drone enthusiast, usually in that order. Imagine glow sticks dropped by drone on a concert crowd. Or how about a ten-foot banner aloft over the heads of fans at a sporting event? What about using a drone to pitch lunch specials to office-workers on the 34th floor of a high-rise by hovering just … [Read more...] about Drone-vertising. Yes, It’s a Thing.
DroneCast
Drone Advertising Company Takes Off in Moscow
What do you get when you combine drones and advertising? Hint: Combining drones and selfies had lead to an increasingly popular trend called 'dronies.' The logical answer then, is dronevertising. As you can imagine, spellcheck doesn't love this word but Russian creative agency Hungry Boys is confident it will catch on and is using the term to define their latest … [Read more...] about Drone Advertising Company Takes Off in Moscow
Updated: Advertisements Take Flight in Philadelphia
Update 4/30/14: We contacted DroneCast CEO GauravJit Singh to ask him about the reaction of the FAA and this is what he had to say: "We have not been directly contacted by the FAA at this point. We only wish to see the resources and technology put to proper use. If the technology is available, why are we sitting around while other places like Australia and China have already … [Read more...] about Updated: Advertisements Take Flight in Philadelphia