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Amy Wiegand

An Investment That Helps Start-ups Scale Quickly: Go-to-Market Propeller

June 10, 2024 by Miriam McNabb 1 Comment

The latest in an occasional column on bringing products to market in emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller.  The deep dive on product marketing: an invetment in growth. by Amy T. Wiegand Product marketing is often the key to success for start-ups needing to scale quickly and effectively. While many factors contribute to … [Read more...] about An Investment That Helps Start-ups Scale Quickly: Go-to-Market Propeller

How Decision Makers Maximize Tradeshow ROI: Go-to-Market Propeller

February 19, 2024 by Miriam McNabb 2 Comments

go-to-market propeller, tradeshow ROI

The latest in an occasional column on bringing products to market in emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller.  The deep dive on how decision makers maximize trade show ROI: from choosing the right events to post show follow up. By Amy T. Wiegand In the rapidly evolving world of drone technology, tradeshows are pivotal events … [Read more...] about How Decision Makers Maximize Tradeshow ROI: Go-to-Market Propeller

Questions that Will Ignite RevGen in 2024: Go-to-Market Propeller

January 16, 2024 by staff 3 Comments

Go-to-Market Propeller

The latest in our occasional column on bringing products to market in emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller.  Here, the deep dive on the questions organizations should be asking to ensure that their 2024 marketing programs ignite revenue generation. By Amy T. Wiegand Start-ups often must move fast, and feeling the pinch to … [Read more...] about Questions that Will Ignite RevGen in 2024: Go-to-Market Propeller

Are You the Best? Go-to-Market Propeller

November 21, 2023 by Miriam McNabb 7 Comments

The third in an occasional column on marketing strategies for emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller.  This month: Are You the Best?  How to Demonstrate that to Your Customers  By Amy T. Wiegand Demonstrating that Your Organization is the Best, Fastest, Safest, Most Cost Efficient & Accurate Today, in the global race … [Read more...] about Are You the Best? Go-to-Market Propeller

Restrictions, Regulations, and Revenue: Going to Market with Emerging Technologies

September 29, 2023 by staff 34 Comments

Go to Market Propeller Restrictions, Regs and Revenue

The first in an occasional column on bringing products to market in emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller.   Continue reading below, or listen: DroneLife · Restrictions - Regulations - And - Revenue By Amy T. Wiegand DroneLife recently highlighted feedback to our top-of-mind question, “How will the FAA enable the next … [Read more...] about Restrictions, Regulations, and Revenue: Going to Market with Emerging Technologies

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Va. County Takes Part in Study on Delivering AEDs to Patients

A middle-aged man unexpectedly collapses at his home in James City County, Virginia. His family members call the 911 emergency…

Continue Reading Va. County Takes Part in Study on Delivering AEDs to Patients

UK Airspace Concept of Operations Aims to Move BVLOS Drones From Trials to Scale

The Civil Aviation Authority’s new vision aims to move BVLOS drone operations from isolated trials to widespread commercial use across…

Continue Reading UK Airspace Concept of Operations Aims to Move BVLOS Drones From Trials to Scale

Beyond the Rule: Preparing for the Operational Reality of BVLOS

What will operators actually need to do differently under Part 108? The FAA’s proposed Part 108 rule has generated significant…

Continue Reading Beyond the Rule: Preparing for the Operational Reality of BVLOS

One Drone, Many Missions: Event 38 and TB2 Advance Modular Payload Systems

Event 38’s E455 becomes the first fixed-wing VTOL platform integrated with TB2 Aerospace’s modular DROPS system Event 38 Unmanned Systems…

Continue Reading One Drone, Many Missions: Event 38 and TB2 Advance Modular Payload Systems

GeoComm and SkyfireAI Aim to Improve Location Intelligence for Drone as First Responder Programs

Partnership aims to give Drone as First Responder programs more complete location intelligence before aircraft launch GeoComm and SkyfireAI have…

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Ericsson, AT&T Use Cellular Data to Detect Drones

With the FIFA World Cup tournament and most of the big celebrations of America’s 250th birthday now in the rear-view…

Continue Reading Ericsson, AT&T Use Cellular Data to Detect Drones

Air India, SkyDrive and Suzuki Partner for Medical Air Logistics Study

The three companies will study last-mile emergency medical logistics using SkyDrive’s eVTOL aircraft to bypass severe urban congestion in India.…

Continue Reading Air India, SkyDrive and Suzuki Partner for Medical Air Logistics Study

FAA Deputy Administrator Departure Highlights Leadership Turnover During Critical Aviation Reforms

Chris Rocheleau’s exit comes as the FAA continues work on long-term safety and drone integration initiatives. The Federal Aviation Administration…

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EagleNXT Reintroduces MicaSense RedEdge-MX Multispectral Sensor

The Texas-built sensor returns with updated hardware, DLS 2 light-sensor support and field-proven use in wheat fertilizer and fungicide research.…

Continue Reading EagleNXT Reintroduces MicaSense RedEdge-MX Multispectral Sensor

Military or Farm Tool? FCC’s Proposed Drone Categories Blur the Line

FCC proposal aimed at foreign “military-grade” drones could also affect agricultural spray platforms, highlighting emerging policy questions. When the Federal…

Continue Reading Military or Farm Tool? FCC’s Proposed Drone Categories Blur the Line

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