For Rent Media Solutions™ (FRMS), a provider of marketing and advertising solutions to the property management industry based in Norfolk, Va, has added drone video and photography to its list of products. ForRent.com now provides customers with aerial videos and photography nationwide.
Commercial drone use is soaring. FRMS and its partners fully understand FAA regulations and are excited to add licensed drone pilots and FAA-registered drones to its already extensive arsenal of videographers.
Joining the agriculture, construction, energy, rail and other industries, FRMS is proud to be the first in the multifamily space to offer a forward-thinking aerial video product to all of its customers nationwide. This new product represents an amazing opportunity for property management companies. Drones are ideal for capturing large pieces of property and apartment communities with unique features. According to VideoBrewery.com, real estate listings with videos receive 403% more inquiries than those without. Additionally, business2community.com states that 80% of online visitors watch a video, while only 20% read content in its entirety.
“As For Rent continues to lead the industry in digital services, including video, social media and mobile, introducing drone photography to customers nationwide is a natural progression for our company,” said Terry Slattery, president of FRMS. “We are passionate about the latest technology, and we pride ourselves on keeping up with the most current and innovative trends to best serve our customers, drive quality leads to them, and build their brands. Our first to market introduction of drone footage allows us to offer customers a unique opportunity to promote their portfolio to consumers looking for their next apartment home.”
For more information and to see an example of aerial video, check out Taking Drone Use to New Heights.
Frank Schroth is editor in chief of DroneLife, the authoritative source for news and analysis on the drone industry: it’s people, products, trends, and events.