An Apple patent for drone telecommunications technology was published last month. Despite the fact that for several years our April Fool's hoax kept hitting the top stories list, there is still no such thing as an Apple iDrone: but Apple could be looking for an opportunity to enter the drone industry. By DRONELIFE Staff Writer Jim Magill Tech giant Apple might be looking … [Read more...] about Apple Patent for Drone Communications Technology – Is Apple Getting into the Industry?
Apple
Skydio Unveils Apple Watch Integration
Silicon Valley giant Apple has taken a keen interest in the drone industry before, selling hardware from DJI and Hover Camera in its branded stores around the world. Now it looks as though Apple is taking Skydio - the startup that launched the fully-autonomous R1 drone earlier this year - under its wing. Apple Watch users can now download a WatchOS app that integrates with … [Read more...] about Skydio Unveils Apple Watch Integration
Why Consumerization Is Great for Commercial Drones: Lessons Learned from Apple, Google, and DJI
By Mike Winn, CEO and co-founder, DroneDeploy — DJI is currently winning the drone wars. Not only have they captured the lion’s share of the market, but in just one year they have also managed to release an entire product line —from consumer to enterprise— where other manufacturers have failed to launch even a single popular drone. DJI’s strategy is not a new one. It has … [Read more...] about Why Consumerization Is Great for Commercial Drones: Lessons Learned from Apple, Google, and DJI
Selfie Drones Go Mainstream as Hover Camera Hits Apple Stores
Last year's launch of the Hover Camera Passport was a big moment in the emerging Selfie Drone market. Here was a drone that looked nothing like a drone. It was friendlier, less sinister and easy to use. It was expensive, sure, but not ridiculously so. In many ways it ticked all the boxes of a potential mass-market gadget. It seems like Apple has bought, quite literally, into … [Read more...] about Selfie Drones Go Mainstream as Hover Camera Hits Apple Stores
Apple rumored to buy DJI
April 1, 2017. DroneLife has just learned that Apple computer, the maker of the popular iphone, tablet, computer, and personal services has plans to purchase Chinese drone manufacturer, DJI for an undisclosed amount of cash and stock. DroneLife has learned the consumer products giant has been mulling an entry into the drone space for quite some time having seen the … [Read more...] about Apple rumored to buy DJI
