The latest in an occasional column on bringing products to market in emerging technologies, by industry marketing expert Amy T. Wiegand: Go-to-Market Propeller. The deep dive on product marketing: an invetment in growth. by Amy T. Wiegand Product marketing is often the key to success for start-ups needing to scale quickly and effectively. While many factors contribute to … [Read more...] about An Investment That Helps Start-ups Scale Quickly: Go-to-Market Propeller
Drone Sales
3 Great Prime Day Drone Deals from DJI
Amazon's Prime Day, which for 2020 is October 13-14, has emerged as one of the best times of the year to score great deals on almost everything: including drones. Check out just a few of the great Prime Day drone deals we've found from new sources around the web. The DJI Mavic Mini Fly More Combo CNET says that this is one of the best Prime Day drone deals: $100 off the … [Read more...] about 3 Great Prime Day Drone Deals from DJI
Drone Sales Numbers: Nobody Knows, So We Venture A Guess
We have said before sales figures for consumer drones are hard to come by. Manufacturers keep numbers close to the chest while large research firms sometimes lump consumer drones and industrial drones together when publishing sales reports. We found ourselves discussing drone sales numbers in our office the other day and, as we were jotting down out some notes, we realized this … [Read more...] about Drone Sales Numbers: Nobody Knows, So We Venture A Guess
Drone Sales Figures for 2014 are Hard to Navigate
If there’s one thing a DRONELIFE reader should have learned by now, it’s the fact that the UAV industry is smoking hot -- on fire (maybe not the best metaphor for drones?). In fact, 2014 may go down in industry history as the benchmark year when the drone-sales curve began its upward ascent. However, trying to nail down precise sales figures of domestic drones this past year … [Read more...] about Drone Sales Figures for 2014 are Hard to Navigate
