The Apple store is carrying the Phantom 4 in its online store and has labeled it exclusive. You can find it here.
This will provide some cachet to DJI but unlikely to be well received by the independent dealers who have carried their product line.
It is rumored that Apple stores will be selling the Phantom 4 starting March 15th. Drone enthusiast and photographer Eric Cheng is among those who have said they expect the product to be ready then. He writes,
The Phantom 4 is $1399 and is available for immediate pre-order at DJI and Apple’s online stores. It will ship when available (est. March 15). On March 15, the Phantom 4 will also be on shelves at DJI Flagship stores and at Apple stores worldwide. On March 23, DJI dealers, who seem like they are not getting a great deal in this release, finally get to sell the product.
You can find Eric’s impressions of the Phantom 4 here.