Comic-Con, the 2014 iteration of which kicks off Thursday in San Diego, has seen an increasing amount of outlandish stunts over the years — stadiums full of zombies, entire pop-up houses devoted to movies.
But Fox is set to kick it up a notch this year by bringing along a bunch of drones to promote the show 24 — and giving attendees instructions on how to pilot them. (What could possibly go wrong?)
We’re told that the drone promotion, revealed exclusively to Mashable, includes lessons from a FAA-licensed drone pilot. Each DJI Phantom Vision 2+ quadrocopter comes equipped with a camera that will record the flight. Participating pilots will be encouraged to share the resulting video on social media.
“Should any drones go missing, we have received reports that Jack Bauer will be in the area to recover them,” a Fox rep told us.
The drone flight lessons will be available at Petco Park in downtown San Diego Thursday through Saturday. The whole promotion ties in to the upcoming release of 24: Live Another Day on DVD and Blu-Ray.
The show featured hackers who hijack combat drones — somewhat larger than these quadrocopters — and turn them into terrorist threats. We’re hoping attendees won’t take matters that far.
Alan is serial entrepreneur, active angel investor, and a drone enthusiast. He co-founded DRONELIFE.com to address the emerging commercial market for drones and drone technology. Prior to DRONELIFE.com, Alan co-founded Where.com, ThinkingScreen Media, and Nurse.com. Recently, Alan has co-founded Crowditz.com, a leader in Equity Crowdfunding Data, Analytics, and Insights. Alan can be reached at alan(at)dronelife.com